| RWD infoMaestro(TM) Boosts Customer Service Representative ...
BALTIMORE, Nov. 14 /PRNewswire/ -- RWD Technologies, Inc. (RWD), a company that develops and implements organizational performance solutions, announced today the availability of RWD infoMaestro(TM) version 2.0 for the integration of customer relationship management (CRM) and enterprise content management (ECM) software, helping customers improve call center response time, ensure greater compliance, and automate the customer fulfillment process. RWD infoMaestro's "Dynamic Assembly Engine" can now enable customers to seamlessly integrate the CRM functionality of Siebel with EMC's Documentum -- providing greater productivity and a better overall experience for the ultimate customer. "Too often, a customer service representative takes a call, logs the customer interaction and required response into a CRM application, and then has to access yet another system to get the appropriate content to fulfill the request," said Gary Walker, senior vice president, RWD Applied Technology Solutions.
CRM needs business focus says Cranfield
A study released this week has shown that board level understanding of customer relationship management (CRM) is vital if such projects are to have any chance of success. The Cranfield School of Management has carried out research into CRM with sponsorship from SAS Institute - the world's largest privately owned software company. CRM is a term that describes the combination of marketing and technologies such as datawarehousing and computer telephony integration (CTI), used by companies attempting to hold on to customers. Cranfield investigated financial institutions that are involved in CRM projects based on datawarehousing, by speaking to CRM managers or IT and marketing managers with CRM responsibility. Linda Saul, SAS Institute CRM product manager, said: "The research revealed there is generally a lack of project management and a lack of being able to quantify the payback of CRM.
NetSuite Announces NetSuite for Media/Publishing Companies, Delivered ...
SAN MATEO, Calif., Oct. 24 /PRNewswire/ -- NetSuite Inc., a vendor of on-demand, integrated business management application suites that provide Accounting/ERP (Enterprise Resource Planning), CRM (Customer Relationship Management) and Ecommerce functionality for small and medium-sized businesses and divisions of large companies, today announced NetSuite for Media/Publishing, a new vertical solution delivered via SuiteBundler. (Please see accompanying press release "New SuiteBundler From NetSuite Makes 'The Service as Software' Revolution A Reality.") Designed to target media/publishing companies of all sizes, NetSuite for Media/Publishing provides publishers, advertisers, magazines, e-zines and other media outlets with a solution to address their specific vertical processes and needs. This solution addresses the following needs that are key to their business success -- better management of the advertisement buying and renewal process; simplification of advertisement order management; improvement of campaign ID management; and access to better business intelligence.
Oracle apps launch, short on glitz, long on reassurance
Oracle's launch of new releases of its five application families was a surprisingly sober affair, designed to restate the vendor's May 2006 pledge to continue to enhance all of the software products. The event took place Wednesday in the glamorous red and gold Hudson Theatre in the heart of New York's theater district, but there was no burlesque-style entertainment or amusing video skits. Instead, there was a series of straight-up presentations and product demonstrations from Oracle executives outlining the functionalities of the new versions. Oracle displayed E-Business Suite (EBS) 12.0, PeopleSoft Enterprise 9.0, Siebel CRM 8.0, JD Edwards EnterpriseOne 8.12 and JD Edwards World A9.1. EBS is Oracle's long-time applications suite, while the vendor picked up all the other ERP (enterprise resource planning) and CRM (customer relationship management) software through the acquisitions of PeopleSoft and Siebel.
Maximizer Software Propels SMBs Ahead of the Market with Launch of ...
Maximizer Software Inc. (TSX: MAX), the leading provider of simple, accessible customer relationship management (CRM) solutions, today announced the availability of the milestone 10th version of its CRM solution designed for small and medium-sized businesses (SMBs) - Maximizer CRM 10. Continuing the 20-year product success with SMBs, the newly rebranded solution is offered in three editions to meet the varied needs of this market segment.
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UPDATE - Salesforce.com falls for phishing, warns customers
Salesforce.com is warning customers that they may be the targets of malicious software or phishing scams, after one of its employees was tricked into divulging a corporate password. In a note to customers, Salesforce said that online criminals have been sending customers fake invoices and, starting just a few days ago, viruses and key logging software. The e-mails were sent using information that was illegally obtained from Salesforce.com. Salesforce.com bills its Web-based CRM (customer relationship management) products as easier to use and maintain than traditional CRM software, but this latest development underlines the security risks that come with this more open model. The problems began a few months ago, when a Salesforce.com employee fell for a phishing scam and divulged a company password that gave attackers access to a customer contact list.
CallUp Introduces SMS, VMS, UMS Messaging Services at VAS India
Tel Aviv ----July 9. CallUp Net, a leader in creating messaging software and solutions for international telecommunications operators and providers, is one of the key sponsors of VAS India. "CallUp is pleased to announce that we are co-sponsoring VAS India 2005, an international conference organized by Bharat Exhibitions on 8th July 2005 at Le Meridien, New Delhi, India," said David Eshet, CEO of CallUp. "VAS India 2005 international conference will discuss various value-added telecom services (VAS) and solutions in India, such as call centers, telemarketing, customer relationship management (CRM), interactive voice response (IVR), VoIP, SMS, MMS, mobile applications, and sales and distribution of telecom products and services," Eshet said. Over 54 million people in India now own mobile phones, and significant opportunities for content providers are available in this nascent market.
HiveLive Abuzz with Enterprise Social Networking
HiveLive vaulted from stealth mode Nov. 5 to introduce LiveConnect Community Platform, a social software platform designed to help businesses build communities. An SAAS (software as a service) offering, LiveConnect lets companies set up social networks that connect customers, partners and employees through blogs, wikis and YouTube videos, as well as custom-built applications such as competitive company profiles and brainstorming sessions. "We see community as what's next in CRM [customer relationship management]," HiveLive CEO and co-founder John Kembel told eWEEK, noting that communities help companies recruit, motivate and care for customers. Typically, building communities for CRM involves tying wikis, blogs, forums, profiles and other socially oriented tools together.
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